Services for our customers
(importers, exporters, wholesalers, franchising, retail chains, retailers, buyers)
 

1. Business consultancy
   Advice on selecting products according to the specific features of your local national or regional market.
2. Market research: Category Analysis & data
   Analysis of your local market, researching competitors, price levels, product categories, main assortments and those preferred by consumers.
3. Product segmenting and benchmarking
   Product divisions within the individual categories and analysis of their strong and weak points for trading.
4. Customer Need Analysis & Focus Group
   Identifying the latent and explicit needs of consumers in terms of domestic and professional cleaning, and analysis of the potential of products by means of focus groups with end-users, retailers and opinion leaders.
5. Concept design and research into technical solutions
   Development of the concept and creating of new technical and commercial solutions based on the specific needs of markets or local habits.  Analysis of specific problems as regards technical and marketing/commercial matters, looking for innovative solutions.
6. Italian design and styling
   Design and styling of the new products, aiming for new solutions providing the typical Italian look with Italian products.
7. Engineering and industrialisation
   Rationalising the project to optimise industrial production and manufacturing processes.
8. Production of prototypes
   Making prototypes for experimentation and fine-tuning the final product.
9. Production of moulds
   Producing moulds for the plastic and metal parts.
10. POP (point of purchase) marketing and Merchandising
    Supply of display stands, floor stands, material for the sales outlet and merchandising.
11. In-Store Marketing
    Organising and managing events within sales outlets using specific staff, promoters, with product animation and demos.
12. Promo programmes
    Developing promotional campaigns based on distribution needs in order to take best advantage of seasonality for categories and the market.
13. Space management
    Management of the spaces within sales outlets, producing standard layouts or those personalised according to customer, chain, market, sales channel or type of sales outlet.
14. Press office
    Public relations actions, developing and distributing press releases, management of events.
15. Flexible production
    Flexible production lines with rapid varying of types and quantities of products.
16. Production for Private Labels
    Production of own brands and with different brands, depending on the type of market and the needs of the distributors and the customer.  Commercial lines with personalised packs, packaging and palleting.